By Karen Reynolds


Customers are the lifeblood of any business whether it is sales or services. As an owner or manager it is your job to make sure this relationship remains healthy. There are several ways to do that. The quality of your service or product will greatly impact your ability to increase your client base and grow your business. It is also important to consider the needs of the customer first and address those needs in the most efficient and effective manner. Employing the services of a live answering service Oklahoma professionals recommend can do that.

One of the most common complaints customers have is the difficulty of talking to a live human being when they call a business toll free number. Many end up punching the pound or zero button repeatedly in an attempt to override the recorded message. When a real person answers at the other end of the line the sense of relief can be overwhelming. Your customers will remember your courtesy.

Companies that advertise twenty-four hour, seven day a week services need to have real human beings manning the phones. If a customer is calling in reference to an emergency situation, hearing automated information regarding business hours is not going to suffice. No one wants to be stranded somewhere, believing they are paying for around the clock assistance just to find out it's not available when they need it.

Some companies try to save money by outsourcing their customer service. They must not realize that clients are aware this is a common practice, and many have little patience with a representative who cannot communicate fluently in the language of the caller. Business owners and managers would do well to remember the things that frustrate them and realize their customers are not so different.

It is very important to most companies to have excellent customer assistance. When a client calls a toll free hot line with questions and concerns she doesn't want someone who can't answer questions or find information on the computer in front of him. Customer assistance representatives must be knowledgeable and courteous no matter what the attitude of the caller is.

When you ask customers to call a toll free number to purchase a product or get more information, you need a real person to answer the calls. Online purchases are routinely handled without assistance, but people are more likely to purchase over the phone when they are connected to an actual human being.

If you are a company that offers clients technical support, you must have experienced and knowledgeable individuals answering calls. They should know your product inside and out and be able come up with a solution for the client that works and is understandable.

In this day and age, most people are resigned to leaving messages on answering machines or emailing and waiting for responses. Most don't like it though. The majority of customers appreciate and remember the companies that communicate through living beings.




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